Our responsibility starts with farming and trade.

All of the cotton used for the GREIFF collections CUISINE EXQUISIT and
CUISINE PREMIUM is certified by Fairtrade. This cotton comes from small-scale farming organisations that meet Fairtrade environmental, economic and social standards. Fairtrade makes long-term improvements to the lives of cotton growers’ families. It gives farmers the security of knowing they can sell their cotton for a fixed minimum price, so their production costs are always covered. The farming communities also receive a Fairtrade premium which they can invest in community projects such as
the construction of a school or a well.